Typical source content
Start where questions begin.
- Claims instructions
- Policy and benefit summaries
- Customer-service letters
Claims, cover and customer service
Explain complex insurance steps without losing control.
Create publication-ready claims information, policy information and customer letters.
Priority service journey
A policyholder knows how to report a claim, which documents are required and what happens next.
A demo grounded in daily service
Follow a sample claims journey with an accessible language view.
Start the interactive demoOperational outcomes
Improve service and relieve teams.
- More complete first submissions
- Clearer hand-offs to service teams
- Traceable editorial approval
Concrete use cases
Three moments where insurance can make action clearer.
Each use case connects a real search intent with a reviewable before-and-after example.
01 · Claims
Report a claim
Organise immediate actions, required evidence and the next review step around the customer’s situation.
Explore the use case02 · CoverUnderstand benefits
Translate policy structure into a reviewable explanation without changing the contractual source.
Explore the use case03 · ApplicationsComplete insurance forms
Place short, governed guidance next to questions about risk, history and supporting documents.
Explore the use caseControlled workflow
From source information to an approved language version.
- 01
Bring in content
Content teams work directly, through the CMS or by API.
- 02
Choose the right mode
Plain Language and Easy Language remain operationally distinct.
- 03
Publish the result directly
Specialist and editorial roles retain final approval.
- 04
Deliver in the existing channel
The approved version appears close to the source.
PLAIN LANGUAGE AND EASY LANGUAGE
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